Paid Social Media
Paid social media involves allocating budgets to display advertisements or sponsored content on various social media networks.
Why Advertise on Social?
Advertising on social media offers various benefits. These include engaging with Your existing audience and reconnecting with users who have previously engaged with your website, driving additional users and sales, fostering customer loyalty.
Increase Your Online Visibility
The average daily time spent on social media in the UK is 2 hours and 22 minutes. Given that many users dedicate their free time to social platforms, establishing a robust social presence becomes essential for your comprehensive online marketing strategy.
What platforms do we work on?
We specialise in driving exceptional results through paid media campaigns on platforms such as Facebook, Instagram, Twitter, LinkedIn and YouTube. We know each client and social network is different which is why we tailor our strategies to match your goals and target audiences.
Our expert team takes charge of ad creation and management, crafting engaging image ads, video ads, carousel ads, and sponsored content to promote your products and services across various social media platforms.
Budgeting and bidding strategies are carefully devised to optimise your ad spend, allowing you to achieve your marketing objectives without overspending. We strategise how much to allocate and bid for ad placements to maximise the return on investment.
With access to advanced analytics tools, we continuously track the performance of our clients’ social media ads. Through comprehensive performance tracking, we monitor key metrics such as clicks, impressions, conversions, and engagement, providing valuable insights to assess the success of our advertising campaigns and create an optimal strategy moving forward.
We constantly experiment with different ad variations to identify the most effective content and strategies for your target audience. By optimising ad performance, we ensure our clients’ social media campaigns consistently deliver outstanding results.